Mohegan Pennsylvania thought it had lost an online casino operator when its partner, Unibet, announced it was leaving the gaming industry. However, the retail casino is taking matters into its own hands by launching a Mohegan Pennsylvania-branded online casino: Mohegan Sun Online Casino PA.
Executives of Mohegan Pennsylvania disclosed the details during the Pennsylvania Gaming Control Board’s (PGCB) monthly meeting earlier this week. It does not appear the operator will replace Unibet’s sportsbook.
Mohegan Pennsylvania plans to unveil new online casino to replace Unibet
In a presentation to the PGCB, Mohegan Pennsylvania announced that it is debuting its online casino in a soft launch on March 18, with the full launch occurring on April 18.
For a brief time period, it seems there will be a total of 22 PA online casinos. However, that is going to drop back down to 21 once Unibet exits in June of this year.
PGCB Director of Communications, Doug Harbach, told PlayPennsylvania that Mohegan did not need to go through a specific process to release its own offering among new PA online casinos. It does have to make sure it properly pays out winnings to Unibet players during the transition, though.
President of Mohegan’s digital gaming, Rich Roberts, told the PGCB that it will work with Unibet’s team to ensure a smooth transition. It has even hired former employees of Unibet and hopes to employ more as the launch nears.
Mohegan Pennsylvania is in the process of reaching out to Unibet customers to make them aware of the changes that are occurring.
During the meeting, the PGCB approved Mohegan Pennsylvania’s interactive gaming certificate renewal.
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Mohegan Pennsylvania to introduce omnichannel experience through online casino
Roberts explained the benefits of the property launching its own platform. Mohegan Pennsylvania is unveiling its Momentum Rewards program, which is going to tie back to the retail facility.
“The key for Mohegan is engaging our players with our Momentum program to bring them back to the casino,” Roberts said. “It’s a full omnichannel, 360 program to drive more traffic back to the casino.”
Wind Creek offers one of the better omnichannel experiences within the state. The brand has a retail casino, along with an online casino and Casinoverse, which is another online platform that does not involve real money.
Casinoverse offers slots, table games, card games and idle games. However, it is not considered an online casino, and the purpose is to drive patrons back to the retail location through reward points.
Mohegan Pennsylvania is attempting to replicate a similar experience through an actual real-money online casino in the Keystone State.
The Wilkes-Barre location will now be one of several facilities to have its own branded online casino. The others are as follows:
- Live! Casino Philadelphia: (PlayLive! Casino PA)
- Parx Casino: (betPARX Casino PA)
- Harrah’s Philadelphia: (Caesars Casino PA)
- Rivers Casino Philadelphia: (BetRivers Casino PA)
- Hollywood Penn National: (Hollywood Casino PA)
- Wind Creek Casino
Each of these brands has successful businesses in both verticals, in which one helps the other. It’s time Mohegan Pennsylvania joins the club, too.