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Wind Creek Bethlehem Strengthens Retail Sportsbook with Kambi

On the heels of its online sportsbook departing Pennsylvania, Wind Creek Bethlehem Casino Resort invests in its retail product
Wind Creek Bethlehem partners with Kambi on retail sportsbook.
Photo by J.D.S/Shutterstock
Corey Sharp Avatar
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Wind Creek Bethlehem Casino Resort and Kambi have agreed on a multi-year partnership that will supply on-property solutions for retail sports betting.

That will come in the form of state-of-the-art kiosks, Bring Your Own Device technology,
and award-winning Bet Builder product.

Wind Creek Casino announced the closure of its Pennsylvania online sportsbook, Betfred, earlier this month. At the same time, the casino is enhancing its retail product.

Expanding relationship

Wind Creek Hospitality is owned by the Poarch Band of Creek Indians and has 11 properties across the country. Kambi currently offers its sports betting solutions to Wind Creek’s property in Illinois.

Kambi CEO Werner Becher said his company is thrilled to bring its services to Wind Creek Bethlehem.

“We are excited to expand our relationship with Wind Creek Hospitality and bring our on-property sportsbook solution to Wind Creek Bethlehem. This agreement reflects the strength of our partnership and our shared commitment to delivering high-quality, entertaining sports betting experiences.

“Wind Creek Bethlehem is a flagship destination in the region, and we look forward to helping them take their sportsbook offering to new heights.”

The show goes on

Wind Creek’s online partner, Betfred, has departed the sports betting market in Pennsylvania. The operator has not accepted bets since July 3 and officially closed down on July 31.

Patrick Ryan, EVP and GM at Wind Creek Bethlehem, has high expectations moving forward.

“Wind Creek Bethlehem’s partnership with Kambi is a true game-changer for our sportsbook operations.

“Their reputation for delivering powerful sportsbook technology is unmatched, and this will allow us to
offer a superior betting experience to our guests.”

It’s unclear whether Wind Creek will partner with another online sports betting operator. With the Kambi partnership, it’s obvious the property wants to bolster its retail sportsbook.

Betfred joins Fox Bet Sportsbook and Jackpot City Casino as the latest operators to leave the Pennsylvania online gaming market.

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Corey Sharp

Lead Writer

Corey Sharp joined Catena Media in 2022 and is the go-to expert for Pennsylvania gambling. Born and raised in Philadelphia, PA, he previously worked for the Philadelphia Inquirer and NBC Sports Philadelphia as a sports journalist and content producer. In Corey’s role as Lead Writer for PlayPA, he works alongside a talented team of experts to bring you the most comprehensive and accurate coverage of gambling news in Pennsylvania. Corey’s contacts around the industry makes him a trusted source. Corey produces daily stories and features about the gambling space. Corey graduated from Holy Family University in Philadelphia with a bachelor’s degree in sports management.

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